Client: Just Marketing International
Brief: Promotion required for Johnnie Walker Black Label
Product: Double Helmet Presentation with signed plaque

Just Marketing International is the world’s leading motorsports exclusive marketing agency. When asked by Johnnie Walker to provide a promotion incorporating their sponsorship of Vodafone McLaren Mercedes F1 Team, we formulated the idea of a display case containing half-scale helmets and a plaque signed by both of McLaren’s 2009 drivers Lewis Hamilton and Heikki Kovalainen.

150 of these sets were available to win in airports across the globe, and the campaign proved highly successful for all parties involved.

The piece itself consists of a hand-made base with a bright aluminium surround and clear acrylic case which contains the two helmets and signed plaque mounted upon black suede.

Request a quote today to discuss your individual requirements.